Steve studied Hospitality & Tourism Management & has gone on to run restaurants, hostels and hotels. Since launching Umi Hotels in 2007, Steve also launched Umi Digital in 2010 & now sits on a number of industry boards in the UK as Vice-Chairman of the Hotel Marketing Association & Chairman of the British Educational Travel Association.

Steve loves nothing more than travelling, eating local food and supporting his beloved Liverpool F.C. and is passionate about the hospitality industry and in particular independent operators, who he believes, with the right tools, can punch above their weight. Steve also has a passion for promoting opportunities for young people to join the industry.